June 26, 2024 | Press Release

The curtains have lifted on the Disney Adventure, which is set to sail from Singapore in 2025. Disney Cruise Line has unveiled details about seven immersive themed areas aboard its newest ship, designed to bring Disney, Pixar, and Marvel stories to life in unprecedented ways, with a special focus on Asian audiences.

Sarah Fox, Vice President & Regional General Manager, Asia, of Disney Cruise Line, stated, “We’re bringing the magic of Disney Cruise Line to Asia for the first time ever, and we want to give our guests the cruise relaxation and Disney fun they can only experience aboard one of our ships.”

The 208,000-gross-ton Disney Adventure will have an estimated passenger capacity of 6,700 with around 2,500 crew members. It will sail three- and four-night cruises from Singapore’s Marina Bay Cruise Centre beginning in 2025. Fox emphasised that every aspect of the Disney Adventure has been carefully curated with Asian audiences in mind.

“Consumers in this region have shown such strong affinity for Disney, and we are thrilled to bring an unparalleled Disney Cruise Line vacation to their backyard,” she said. “By infusing Disney’s signature service with handpicked experiences unique to Asia, guests can look forward to the magic at sea through personalized touches, a selection of global cuisines, and abundant retail offerings carrying a distinct local flavour.”

The ship’s design and offerings reflect this regional focus:

Story Selection: The themed areas and entertainment options have been chosen based on the popularity and resonance of certain Disney, Pixar, and Marvel properties in Asia.
Culinary Experiences: Recognizing the importance of food in Asian cultures, the ship will offer a vast array of dining options, from casual to upscale, incorporating local flavours and global cuisines.
Retail and Merchandise: The onboard shops will feature products specifically selected to appeal to Asian consumers, including exclusive items created for the Disney Adventure.
Cultural Sensitivity: The design team has incorporated subtle nods to various Asian countries throughout the ship, which Laura Carbo, Portfolio Executive Creative Director at Walt Disney Imagineering, referred to as “easter eggs” for guests to discover.
Entertainment: While maintaining Disney’s signature style, the entertainment offerings have been tailored to suit Asian preferences and tastes.

Seven Seas of Stories Across Seven Themed Areas
Laura Carbo, Executive Creative Director of Disney Imagineering, who designed the spaces and furnishings of the ship, emphasised that the Disney Adventure brings “so much storytelling into one single vessel like never before on any of our ships.” She added that the ship is “full of first-evers we just don’t see on our other ships.”

The seven themed areas unique to the Disney Adventure include:

Disney Imagination Garden: This area will serve as the “emotional heart” of the ship, celebrating 100 years of Disney stories. Guests can expect an enchanted valley, charming garden, and open-air performance venue all in one, featuring characters from various Disney adventures.

Wayfinder Bay: Inspired by Disney’s Moana, this open-air oasis will offer relaxation and exclusive entertainment. Carbo describes it as a “sophisticated yet casual poolside retreat” reflecting Pacific Islands-inspired artistry.

Toy Story Place: This interactive play land will bring the world of Pixar’s Toy Story to life, featuring themed food venues and water play areas. It aims to inspire guests to “explore, create, connect and have fun.”

Disney Discovery Reef: Families can shop and dine in this area inspired by aquatic characters and nautical stories from Walt Disney Animation Studios and Pixar, including The Little Mermaid, Lilo & Stitch, Finding Nemo, and Luca.

Town Square: Described as a “celebration of Disney royals,” this fantastical forest will be filled with shops, lounges, cafes, restaurants, and entertainment venues. It will feature nods to stories like Tangled, Cinderella, Frozen, and The Princess and the Frog.

San Fransokyo Street: Inspired by Big Hero 6, this family entertainment area will resemble a vibrant street market with interactive games, activities, shops, and cinemas.

Marvel Landing: This area promises “Avengers-level adventure” with attractions and experiences showcasing Marvel’s Super Heroes. Carbo hinted at “Tony Stark-approved” adventures for fans of all ages.

Fox noted that the ship itself is designed to be a destination: “Disney Adventure has been purposefully intentionally designed for amazing days at sea.” She highlighted that the three- and four-night itineraries will allow guests to fully enjoy the onboard experiences.

The Disney Adventure will also feature the cruise line’s signature elements, including world-class entertainment, diverse dining options, and character interactions. Adult-oriented amenities will include lounges, spa experiences, and sophisticated dining venues.

While specific details about pricing, accommodations, and booking dates are yet to be announced, this reveal offers travel agents a glimpse into what their clients can expect when the Disney Adventure sets sail in 2025. The ship’s tailored design for Asian cruisers presents a unique opportunity for travel agents to market a truly regionally-focused Disney cruise experience.

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