August 20, 2025 | Press Release

India’s loyalty landscape just witnessed a first-of-its-kind transformation. Marriott Bonvoy, the award-winning travel program from Marriott International, has teamed up with Flipkart’s SuperCoins ecosystem to create the country’s first travel–retail loyalty integration.

Launched under the theme “Your Cart Takes You Places,” the partnership allows millions of Indians to earn and swap Marriott Bonvoy points and Flipkart SuperCoins seamlessly—blurring the lines between everyday shopping and global travel. Members can now use SuperCoins for free hotel stays, upgrades, and experiences across Marriott’s 8,300+ properties worldwide, while also exchanging Bonvoy points for Flipkart shopping benefits.

A Game-Changer for Indian Consumers
John Toomey, Chief Commercial Officer, Asia Pacific excluding China, Marriott International, described the collaboration as a milestone.

“By teaming up with Flipkart, we’re making it easier for millions of consumers to enjoy the benefits of travel and everyday rewards. With 159 hotels across 40+ cities in India, we’re thrilled to bring our program closer to Flipkart users, offering unrivalled access to tiered benefits and exclusive Marriott Bonvoy Moments. In the coming months, we’ll expand this partnership to international destinations as well,” Toomey said.

Ranju Alex, Regional Vice President, South Asia, Marriott International, positioned the move as a response to India’s growing appetite for travel. He said, “This collaboration not only enhances value for our existing members but also positions both brands to capitalize on India’s phenomenal travel growth. It’s a customer-first approach that turns every purchase, moment, and getaway into an opportunity for rewards,” she explained.

Flipkart’s Push Toward Lifestyle Rewards
For Flipkart, the alliance strengthens its mission to build one of India’s most inclusive and rewarding loyalty ecosystems.

“Bringing Flipkart SuperCoins and Marriott Bonvoy points together means we’re not just rewarding transactions—we’re enriching lifestyles,” said Manjari Singhal, Head – Flipkart Travel. “From shopping on Flipkart to booking a Marriott stay or planning a trip on Flipkart Travel or Cleartrip, customers can now unlock cross-category rewards in more meaningful ways.”

How the Partnership Works
Marriott Bonvoy members earn points while shopping on Flipkart’s marketplace.

Joint customers can link accounts to transfer rewards both ways: 2 Bonvoy points = 1 SuperCoin and 2 SuperCoins = 1 Bonvoy point.
Members can redeem across hotel bookings on Marriott.com or Flipkart’s shopping ecosystem.
Benefits are integrated across Flipkart’s platform, including FK Travel, SuperCoin Zone, and account sections.
By extending Marriott Bonvoy’s value beyond hotel stays and embedding Flipkart’s SuperCoins into global travel, the alliance offers Indian consumers an unmatched blend of shopping convenience and travel aspiration.

As loyalty ecosystems evolve in India’s booming travel and retail sectors, this collaboration signals a new era—where a click in your shopping cart could very well take you on your next international getaway.