Baku Life Travel, a Destination Management Company (DMC) in Azerbaijan, has appointed an India-based travel agency representation Vertical of SSR Travel Solutions (SSRTS) to enhance its position in the travel industry and accelerate sales to Azerbaijan. This partnership aims to network and develop strong sales initiatives for the upcoming years.

Azerbaijan is an emerging destination that offers a perfect blend of modern and traditional itineraries, making it an ideal destination for Indian travellers seeking a holistic getaway. The country is known for its history, culture, food, natural trails, wellness, and adventure, providing something unique for every traveller.

Agshin Huseyni, Founder and CEO, Baku Life Travel, expressed excitement about the new partnership and delegated SSR Travel Solutions as their India market representative to widen their services and increase Indian arrivals to Azerbaijan. He also acknowledged SSRTS’s strong network across key metro cities and its abilities to drive thorough sales outreach.

Sapneal Rao, Director, SSR Travel Services, welcomed Baku Life Travel to its portfolio and expressed a commitment to ensuring that Baku Life Travel becomes a one-stop platform for Indian travel trade seeking unique travel itineraries for their clients. He also emphasized bridging the gap between the Indian travel sector and Baku Life Travel to boost sales from key Indian source markets.